[Published Post] On resilience and instant ramen

Wednesday, August 14, 2019

 On resilience and instant ramen

College drop-out disrupts travel industry and kick-starts community growth

With her bright smile, tanned skin, and propensity to wear sleeveless outfits when not climbing mountains, April Cuenca seems like the typical millennial. But the entrepreneur and travel buff channels her passion into Tripkada, the curated trip-joining start-up that I featured a while back.

In this uncut version of the interview I conducted for Travel Daily Media, I learned how tourism can be a social enterprise, how education can go beyond four walls, and why pivoting a start-up's business model can be helpful in the long run. Fingers crossed she and her co-founder will have the first Philippine unicorn in their hands! Please read under the cut.

Tripkada founder April Cuenca



Meet the Story Stitcher

Friday, May 17, 2019


Hello, you can call me Jocelyn or Joyce. I enjoy absorbing information and analyzing public perception. More importantly, I have always been passionate to bridge the gap between information and perception, and to foster understanding between individuals, people, publics, stakeholders, and organizations. 

This same passion inspired me to hone my skills as a communicator. Being a communicator helped me build a career in marketing and public relations, which allowed me to work with some of the largest global corporations in the world in a variety of industries. Multinational companies, entertainment giants, cutting-edge technology, for-impact organizations, government agencies -- chances are high I've worked with them all!

Besides ghostwriting and representing other parties, I have also always tried sharing my own story. Right now though, I'd also like to share my perception and knowledge through this new blog.

What's your story? I'd love to read it, please share it with me through a quick message at storystitcherjocelyn[at]pm[dot]me! 

For employment and project opportunities in #marketing #pr #publicity #publicrelations #communications #copywriting #copyediting #promotions #advertising, please view my portfolio at https://msha.ke/thestorystitcher.

A million thanks to Cosmic Pigeon (Fiverr) for my logo and to @maxibillionstudio (Instagram) for my headshot photo.